Insurance that people can’t stop talking about. Literally.
Lemonade's first ever 360° campaign, across connected TV, Instagram Stories, social video, statics, and Google search, is built on the idea that our customers love Lemonade so much that they have to rave about us any chance they get.
And that’s surprising. For insurance.
Connected TV :30s
Lemonade Open Mic Campaign: Dancer
Lemonade Open Mic Campaign: Goat
Lemonade Open Mic Campaign: Mic Drop
Online Social :15s
Lemonade Open Mic: Lightning
Lemonade Open Mic: In Love
Lemonade Open Mic: Totally Lit
Lemonade Open Mic: Pizza
We put our reviews to the test using Instagram’s poll function, finally answering the age-old question of “Would you rather have breathtaking views of wildlife and nature, or… good insurance?”